Should You Even Bother With Small Businesses?

Over the years we have completed hundreds of projects for banks and other financial institutions related to building their capabilities and market share with small businesses. Yet, after too many years working in this space, most banks are mediocre at best in meeting the needs of the business banking segment. Frankly, many financial institutions (FI), particularly the smaller ones, seem to be wasting their time and limited dollars and would be better off pursuing other areas.