Efma SME Summit 2016

The conference will focus on the core challenges and opportunities faced by small and medium-sized organisations operating in the retail banking sector.

Highlights of the event will include a pre-conference workshop where delegates will learn to challenge traditional thinking in SME banking, and a Customer Centricity roundtable with members of the Efma Business Banking Advisory council. There will also be announcements about new innovative apps for SME banking and more interactive sessions on customer centricity.

Key topics covered at the conference will include:

  • Establishing new approaches to engaging entrepreneurs, startups and fintechs in SME banking
  • Digitisation: reducing cost and improving efficiency through operational excellence and automation
  • Improving customer acquisition and retention, and developing new sales and marketing techniques
  • Exploring potential value-added services for the SME banking sector, such as big data projects and consultancy
  • Developing relationship management models for the new era
  • Outlining new lending models and approaches to risk management
Location
Berlin, Germany
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